There are so many reasons for communicators to hate AI ...
And yet …
Your to-do box is overflowing.
You know AI could cut your writing time in half.
All the cool kids have mastered AI writing.
You’d like to get on top of this transformational technology.
And your CEO is obsessed
with AI-driven efficiency gains. It’d be nice to help.
The good news is, there is a way to use AI without losing your human spark.
So how can you write better, more compelling, more human content — with the help of a robot?
This AI-writing training isn’t a series of prompts: The only way to become a better writer with AI is to become a better writer — period.
In Ann Wylie’s AI-writing training, you’ll learn scientific, proven-in-the-lab techniques for writing better content faster with AI.
“AI is such a hot topic. Knowing how to use it effectively lets us all do better by our organizations and — even more importantly — our readers.”
— Diane Streleckis product marketing consultant,
American Century Investments
Connect With Your Audience.
Use AI to find out what keeps your audience members up at night — and to transform your project’s features into reader benefits. Turns out a robot can help you relate better to humans!
Grab Reader Attention.
The feature-style story structure can increase reading by 520% and readers by 300% (Groove HQ). Learn to have your bot fetch the data and details you’ll need to write concrete, creative, provocative content.
Cut Through the Clutter.
Make every piece you write measurably easier to read and understand. Learn techniques and targets based on 130 years of readability research. Leave with cool, free, better-than-AI tools for measuring, monitoring and managing readability.
Get Opened, Clicked and Read.
Learn a simple trick for making your messages 47% more usable. Plus: Boost opens with our favorite tricks and tools for writing better subject lines and preheaders.
Outcomes from this AI-writing training
After this training, you and your team members will be able to:
Get more done in less time. People write messages 59% faster and 18% better with AIthan without (MIT).
Help your CEO hit her AI goals. 72% of chief executives say AI is a top priority (KPMG).
Outwrite a robot. Google is testing an AI tool that writes news articles. You must be able to write better!
Master new tools. Find out when to use Perplexity instead of ChatGPT. And learn about other better-than-AI tools for improving writing.
“Very useful for all writers. Expert knowledge from a respected coach.”
— Jim Bush
copywriting & digital content, WoodmenLife
| Master Class Master Ann’s full system for content writing. | Everything in this agenda | ✔︎ | ✔︎ | Five 2-hour sessions | Two 6-hour days |
| Workshop Learn Ann’s full system for content writing. | Everything in this agenda | ✔︎ | ✗ | Four 90-minute sessions | One 6-hour day |
| Mini Master Class Master one topic. | A single topic from this agenda | ✔︎ | ✔︎ | Two 90-minute sessions | Three-hour session, available at Ann’s full-day fee |
| Webinar Learn one topic. | A single topic from this agenda | ✔︎ | ✗ | One 90-minute session | 90-minute session, available at Ann’s full-day fee |
Add writing guidelines to any training
Get everyone on the same page with written checklists and guidelines — all customized with before-and-after examples of your team’s work.
Bonus
Your team will see during class “how Ann would have written it.”
About your
AI-writing trainer
Ann Wylie, CSP, works with communicators who want to reach more readers and helps organizations that need to get the word out.
Her workshops take her from Hollywood to Helsinki, helping communicators in organizations like Coca-Cola, Toyota and NASA polish their skills and find new inspiration for their work.
She helps organizations like FedEx, Sprint and the Mayo Clinic launch or revitalize their communication channels and produce more engaging messages.
Before starting her writing-training firm, Ann worked as a PR professional in a boutique PR firm, produced an internationally-award-winning employee communication channel for Hallmark Cards and served as editor of an executive magazine.
Ann’s work has earned more than 60 awards, including two International Association of Business Communicators’ Gold Quills — the Pulitzer Prizes of business communications.
Learn new writing tricks, trends and techniques
81% of ‘readers’ don’t read
Are you
ready to
make your
readers
We can’t wait to work with you!