Get the gobbledygook and gibberish out
Why avoid jargon? |
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How is jargon a barrier to communication? Technical terminology hurts SEO, social, PR Jargon makes your website harder to find, reduces media coverage — even slashes your social-media influence. |
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How does jargon affect communication? Gobbledygook makes you look less intelligent Get the blah blah out: Technical jargon and other gobbledygook may suggest that your organization is in a slump. |
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How can jargon affect communication? Jargon makes your messages harder to read and understand Gobbledygook turns readers off and reduces your chances of getting your ideas across. |
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How can jargon be a barrier to communication? Word length, familiarity No. 1 predictor of readability Avoid jargon: Short, familiar words are easier to read, understand and remember. |
How to avoid jargon |
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How to overcome jargon in writing Use the words in your reader’s head, not the words in your head Things that make your readers go, “huh?” Translate the language of your organization into the language of your audience. |
More on how to avoid jargon |
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Resources on how to avoid jargon Websites, books & other tools Get the gobbledygook out: Get tips for translating jargon, fighting gibberish and otherwise making sense. |
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Quotes on how to avoid business jargon What writers and others say “If you can’t explain something simply, you don’t understand it well.” — Albert Einstein, the father of modern physics |
Get more tips on jargon on Rev Up Readership.