Websites, books & tools
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Get Clicked, Read, Liked and Shared Book Ann for an in-house or association workshop Learn to increase engagement with step-by-step techniques for writing successful content marketing pieces. |
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Which tweet will be retweeted more? Test two tweets to find out which will be retweeted more with this cool algorithm developed by three Cornell University computer scientists, Chenhao Tan, Lillian Lee and Bo Pang. You can also test a slogan with the same researchers’ work. |
How can you write content readers want to read?
There’s a lot of ME in social MEdia. And there’s a great big I in TwItter. No wonder social media thought leader Brian Solis calls content marketing the egosystem.
Unfortunately, talking about yourself and your stuff on social channels works about as well as it does at a cocktail party. But watch your social media reach and influence grow when you deliver relevant, valuable, useful content.
Learn how to identify what content readers want to read at Get Clicked, Liked & Shared, our content-writing workshop.
You’ll learn to position your company as the expert in the field. Find out how to make sure your posts are welcome guests and not intrusive pests. And discover the power of the most-retweeted word in the English language.
