Web visitors spend only a few seconds on a webpage
Tick tock. Visitors spend less than four seconds on 25% of the web pages they visit, according to a study by University of Hamburg and University of Hannover researchers.… Read the full article
webpage
How people read on the web
They don’t; so make webpages scannable
Here’s the title of one of usability expert Jakob Nielsen’s earliest articles on writing for the web:
How Users Read on the Web
The first paragraph:
They don’t.
… Read the full article8 good writing tips for corporate communicators
How to tell better stories, write to persuade and more …
Want to write better, easier and faster? Get clicked, read, liked and shared? Otherwise boost your writing skills?… Read the full article