Mobile reading costs time, attention, understanding and action
You may have heard that social scientists recently added a new item on Maslow’s hierarchy of needs.
The classic model of what drives human nature looked like this back in the day:
- Self actualization: the feeling of doing what you were put on this planet to do
- Esteem: feeling good about yourself and what you do
- Social needs: having love, a tribe, companionship
- Safety and security: not being afraid of getting eaten by a tiger
- Physiological needs: food and shelter
Our modern world has revealed another, even more basic human need …
… Wi-Fi.… Read the full article
