Revive or reimagine a cliché
Call it a cliché makeover.
Warren Buffett, chairman of Berkshire Hathaway, breathes new life into old, worn-out phrases in a letter to shareholders.… Read the full article
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How metaphors work to persuade
If crime were a wild beast, we’d be more likely to cage it
If crime were a virus infecting our city, would we treat it differently than if it were a wild beast preying on our city?… Read the full article