If you’re writing about vertically integrated digital-media companies, stop typing
Oh, how I miss the late, great Jargonator, the Gable Group’s tool to help PR pros cut buzzwords from their releases.… Read the full article
buzzwords
How can jargon affect communication?
Jargon makes your messages harder to read and understand
Richard Teerlink, chairman of Harley-Davidson, stands in front of a screen showing a bicep emblazoned with his company’s logo.… Read the full article
How is jargon a barrier to communication?
Technical terminology hurts SEO, social, PR
Why avoid jargon? Because jargon is a barrier to communication.
Jargon: