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Storytelling

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Tap ‘the most powerful form of human communication’

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bring-power-to-your-points

Bring power to your points

Analogy sharpens your message When Gerald Ford assumed the presidency...
analogy-makes-him-great

Analogy makes him great

Rob Kapilow makes Mozart meaningful through metaphor I don't know...
metaphor-makes-the-difference

Metaphor makes the difference

Need your audience to 'get' your point? Use analogy "The...
paint-concrete-word-pictures

Paint concrete word pictures

Name names; number numbers When it comes to interest and...
<strong>Center piece</strong> To engage readers, start your story in the middle of the action. <em>Image from Shutterstock</em>

Begin in the middle for good story structure

Start your story in medias res You remember learning about...
all’s-well-that-ends-in-storytelling-structure

All’s well that ends in storytelling structure

Punch out your punch line The punch line of a...

The Mighty Metaphor

Karen Brooks brings the Portland dining scene to life The...
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‘Don’t light your clothing on fire’

WCB-Alberta teaches safety through 'The Hunger Games' Some topics are...
examples-prove-the-rule

Examples prove the rule

Illustrate your point with for instances You could say that...

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