Public corporate communications writing workshops
Learn to write webpages, press releases, storytelling & more
Are you a corporate communicator, public relations professional or digital marketer who needs to improve your writing skills or polish your writing style?
If so, polish your skills and find new inspiration for your work at one of our public corporate communications writing workshops. You’ll learn scientific, proven-in-the-lab techniques for reaching more readers and moving people to act.
Training workshops
Why choose our writing courses?
Are you a corporate communicator, public relations professional or digital marketer who needs to improve your writing skills or polish your writing style? Do you want to:
Get up to speed on the latest best practices in writing?
Be better at writing for marketing, blogs, mobile web or digital PR?
Start writing better, easier & faster?
Master the art of corporate storytelling?
Move people to act with persuasive writing?
Measurably increase readability?
Walk away with proven-in-the-lab best practices.
No doubt about it: Our corporate communication trainer, Ann Wylie is a nerd. While you’re out having fun on a Friday night, Ann’s more likely to be cuddled up with a warm study.
All of those Friday nights and all of those studies have resulted in a system of data-driven techniques that get readers to: pay attention to your message, understand it, remember it, and act on it.
How do we know our system works? It’s the same approach Ann’s used to earn more than 60 communication awards, including two IABC Gold Quills the Pulitzer Prizes of business communications.
Get tips and tricks you can use tomorrow.
Tricks trump talent every day. When it comes to communication, marketing and PR writing, whoever has the most tricks wins.
At our writing workshops, you’ll get fill-in-the-blanks formulas for crafting corporate stories and metaphors … recipes and templates for writing blog posts and news releases … tools and targets for measurably improving readability … models for quickly organizing stories of all kinds … and tricks, tactics and techniques for handling dozens of other writing issues.
Want to test-drive Ann’s tips? Sign up for our free online newsletter focused on writing.
Master the techniques you learn in class.
In the crunch of writing headlines and meeting deadlines, it sometimes seems as if there’s not enough time to pause and consider how you’re doing.
But our Master Classes include workshops. In these practice sessions, you’ll get a great opportunity for reflection and improvement.
Bring your laptop and a story to work on. You’ll learn new techniques, practice them, get feedback from Ann and the class, edit and rewrite, and leave with a totally rewritten piece. That’s how we put the Master in Master Class.
