What graduates say about Think Inside the Inbox writing class
“This is one of the best workshops for your time and money. It includes takeaways that you can implement immediately.”
— Jeanne Arnold, managing editor, Investment Company Institute
“Incredible — not only is Ann an expert at her craft, she’s engaging! I’m actually excited to get back to the grind of email writing and improving my work thanks to her help. I really appreciate her taking the time to live edit/generally chat with all of us one on one at some point in the workshop too.”
— Catie Bombard, marketing manager, ADP
“Fantastic workshop! Very valuable and well worth the time and money. Learned a lot!”
— Laura Christian, communications consultant, Washington State Department of Health
“Loved it! I would recommend it to everyone. I can’t believe how much I learned in five days.”
— Erin Fedorchak, digital communications director, Woodberry Associates
“This will totally transform our approach.”
— Erin Fedorchak, digital communications director, Woodberry Associates
“Loved it! We didn’t just learn what to do, we learned why it’s important. Having that background information will help me to address concerns from some of our reviewers and persuade them to try something different.”
— Carrie Fite, writer, The Vanguard Group
“Excellent; full of valuable information that I could apply immediately.”
— Shelley Fox, senior communications consultant, Health Care Service Corporation
“Really great format. The writing/critique sessions give you a chance to see the principles in action. Paced very well. The days went by quickly and were packed with things that could be implemented immediately.”
— Elissa Gavette, community engagement coordinator for Parks, City of Eugene
“I just love the format — it feels engaging, energizing and is full of very practical tips that are easy to apply immediately.”
— Lauren Halpern, PR consultant, Lauren Halpern PR
“Excellent. I have ideas to share with my team. Data to share with my management and a fresh perspective for me. Kind of like a whole new attitude! Thank you!”
— Becky Healy, manager, State Farm Insurance
“l thought it was really helpful! I was excited to come to class every day and gain more tools for my email-writing tool belt.”
— Jocelyn Hernandez, senior marketing associate, Salesforce
“I love having a new formula for structuring emails for maximum impact.”
— Lori Inman, communications consultant, High Fidelity Communications
“I waited way too long to take this course. I’m excited for my clients to reap the benefits of what I learned.”
— Lori Inman, communications consultant, High Fidelity Communications
“After using Ann’s headline-writing techniques, we’ve seen the clickthrough rate on our featured video increase by 434% to 821%.”
— Cindy Javelet, communication coordinator, City of Arvada
“There were so many valuable ideas presented and gained in this session. The importance of front-loading subject lines and not WeWe-ing on your audience are especially memorable.”
— Chet Jechura, audience engagement manager, Bread for the World
“This is definitely a must for all digital communications professionals.”
— Chet Jechura, audience engagement manager, Bread for the World
“This is the most engaging workshop I’ve ever attended. Ann is the best.”
— ML Jordan, team leader, Social Security Administration
“Love it! Ann’s expertise has helped my writing in countless ways.”
— Sarah Julian, director, communications, Oklahoma Public School Resource Center
“I loved it! Sad to see it end. I enjoyed the hands-on learning during the group breakout sessions, classmates and Ann’s feedback on my work.”
— Veronica Kido, president, Kido Communications, LLC
“Loved the breakout groups. Very intimate — worked really well. Loved sharing/seeing others’ work.”
— Sharyn Klaiman, marketing communications specialist, HMR Weight Management
“Think Inside the Inbox provided many actionable tools and techniques that I actually put to use before the sessions were over.”
— Ken Koch, director of marketing and communications, Francis Tuttle Technology Center
“Truly the best workshop I’ve been to. I was able to work on a personal project and apply all the information we were learning. These were all REAL actionable insights that I’ll take with me into my daily work.”
— Chelsey Kruger, public relations specialist, Microchip Technology Inc.
“I loved every minute. You gave us the formula and the tips to succeed. You gave us time out of class to put it into practice. You reviewed it live with each of us so we could learn from our piece as well as others. It really helped bring it all to life.”
— Betsy Linder, marketing vice president, ADP
“Excellent, inspiring, and empowering!”
— Pamela Mansfield, marketing communications, JEOL USA
“I enjoyed it! I thought the tips were actionable, and doing the homework each night was a big help for me.”
— May-Elise Martinsen, marketing director, Omega3 Innovations
“From the shock value of reading statistics on mobile to the humor and incisive recommendations, this master class changes the way we write.”
— Teresa McGaffic, senior copywriter, Golden I Credit Union
“Excellent! Ann is incredibly knowledgeable & obviously has the breadth of experience needed to be a subject matter expert in her field.”
— Janice Moore, communications consultant, Inova Health System
“Fantastic! Definitely worth every penny. I’m leaving with some incredible ideas I can use right away.”
— Karen Nichols, senior manager of direct division communications, First American Title Insurance Company
“The most valuable idea was knowing what elements email readers look at when deciding whether to open an email.”
— Chelsea Ornelas, marketing and public relations lead, Staples
“This workshop is invaluable. Ann’s information and techniques are rooted in research. She shows you how to write better emails rather than just tells you what to do and why.”
— Chelsea Ornelas, marketing and public relations lead, Staples
“Great! I learned a lot — not just from Ann, but from colleagues/classmates as well.”
— Rebekah Owens, content marketing manager, University of Maryland Medical System
“The clickthrough rate on our email newsletter increased by 400% after I applied Ann’s suggestions for writing online headlines.”
— Jamie Porter, industry communications content editor, Travel Oregon
“Would recommend to anyone, even experienced professionals and confident writers.”
— Nicolette Querry, outreach coordinator, Maryland Association of Counties
“LOVE this workshop! Was well worth the time and effort and I feel it has already made me a better writer!”
— Shauna Ratliff, product marketing, ADP
“Excellent! This workshop helped me get a different perspective on my writing. It inspired me to think more like the audience I’m trying to reach.”
— Laurianne Riley, senior manager, marketing, Community Associations Institute
“This was a densely packed training that offered expert guidance and real-time practice sessions on sharpening our skills. Every word that Ann uttered had value — there is zero wasted time.”
— Elizabeth Seaberry, communications specialist, Disability Rights Oregon
“If you MUST improve your email ROI, you MUST take this class. Invaluable!”
— Margie Simon, principal, Simon and Associates Public Relations
“Excellent. Appreciated the examples, the data to support the theories/best practices, the breakout sessions, the ability to review others work and be reviewed.”
— Jodi Sodemann, senior communications specialist, Froedtert Health
“This workshop was extremely valuable. Even as writing director, I found great insights. I’ll be taking them back and using on Day 1. Highly recommended!”
— Libby Waterbury, creative and copy director, Wellmark Blue Cross and Blue Shield
“Data that can be used to help convince colleagues to grow and evolve with the mobile era.”
— Rob Wieman, communications consultant, Washington State Department of Licensing
“Highly recommended! I learned, I laughed and became a better digital writer.”
— Gigi Zenk, communication & outreach director, Washington State Department of Licensing
Are you a digital marketer or online marketer? Do you need to write effective email newsletters or email marketing campaigns? Create an email that gets open, read, clicked and shared?
If so, join these email-marketing experts who have used Ann’s email marketing training to write good emails that get the word out and move people to act.
You can bring Ann in for an in-house online training or attend one of Ann’s public email marketing-writing workshops. These courses include tips and techniques for writing emails that get opened, read, shared and acted upon.
(Looking for an email automation class? You may be able to find a free email marketing course for that. This course is for expert email-marketing writers who want to reach more readers and get the word out.)