Writing workshops, communication consulting and writing services
When Pacific Northwest National Laboratory science writer Tom Rickey wrote a release about the lab’s work “Making dams safer for fish around the world,” he didn’t get lost in the scientific gobbledygook.… Read the full article
The punch line of a story is like the punch line of a joke — the place where you surprise your audience and make your point.… Read the full article
First things first.
Start your story with the inciting incident — the conflict that begins the action of the story and causes the hero to act.… Read the full article
The rumor that I moved to Portland, Ore., solely because of the restaurants is only slightly exaggerated.… Read the full article
Some topics are hard to tackle. Brand guidelines, casual dress codes and safety, for instance, all come across as finger-wagging, nagging stories.… Read the full article
You could say that in Cleopatra’s time, women had few legal rights. Or you could say, as Stacy Schiff does in Cleopatra: A Life:
[I]n a city where women enjoyed the same legal rights as infants or chickens, the posting called upon a whole new set of skills.… Read the full article
