Take a walk, take a nap, take a break in this 3rd step
Novelist Agatha Christie believed that the best time to write was while washing the dishes.… Read the full article
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Novelist Agatha Christie believed that the best time to write was while washing the dishes.… Read the full article
The first of the five stages of the creative process is to forage, or stuff your brain with information and inspiration.… Read the full article
Sometimes you’ll find a metaphor in an interview. Other times, it’s up to you to create one yourself.… Read the full article
My writing team had one of those tough assignments recently that only a geek like me can fully appreciate.
Our job: to transform technical medical text into a fascinating research report that patients, donors and neurointerventionalists alike can understand and enjoy.… Read the full article
Quick! Which is more effective?
A simple metaphor?
Or an extended metaphor?… Read the full article
When a Hollywood pitchman wants to sell a new horror film about a rampaging dog, he doesn’t have time to explain the storyline.… Read the full article
Don’t mix metaphors. Fewer are more persuasive. Choose one concept for comparison and stick with it.… Read the full article
While we talk a lot about what to write — More stories! Fewer words! Shorter sentences! — we don’t focus so much on how.… Read the full article
Have you ever come up with a brilliant idea — on the way home from the brainstorming meeting?… Read the full article
What’s the best way to come up with great ideas? What are the thought processes that drive the world’s most creative individuals?… Read the full article
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