Journalists and bloggers need help
Call her a preditor.
Elisa Lagos was an Edward R. Murrow and Peabody award-winning TV producer for ABC News.
Make that editor.… Read the full article
Average reading time
What’s the importance of public relations writing?
Just 3% to 45% of releases actually get the word out
PR professionals have been married to the traditional PR writing approach since Ivy Lee created the news release more than 100 years ago.… Read the full article
What’s the best tweet length?
Plus: What’s the best hashtag length, word length and reading grade level for Twitter?
Sure, Twitter has a 280-character limit. But just because Twitter has doubled its 140-character limit doesn’t mean you should use all of them.… Read the full article
What’s the best Instagram caption length?
Plus: How many hashtags do you actually need?
While a picture paints a thousand words, a few hundred more could drive more engagement for your Instagram posts.… Read the full article
What’s the best blog post length?
Are you writing about Brussels sprouts or brain surgery?
Blog posts are supposed to be 2,000 words long! insists a participant on one of my webinars.… Read the full article
What’s the best email newsletter length?
People average 51 seconds on e-zines
The No. 1 advice email newsletter subscribers have for e-zine senders? Keep it short.
This according to the Nielsen Norman Group’s 6 rounds of email newsletter usability studies conducted over 16 years.… Read the full article