Writing That Sells

Reach reluctant readers

Your audience members are drowning in information. These tools will help you write copy that gets through to today's tired, busy, distracted readers.

• Writing That Sells System: Get all of Ann’s writing toolkits, manuals and handbooks at one special price

• Think Like a Reader: Your audience members toss most of the information they receive. Here's how to make sure your communication is among the fraction your "reader" actually reads

• Art of the Storyteller: Put "the most powerful form of human communication" to work in your very next piece

• People Power: Bring your ideas to life with human interest

• Clarify Complex Copy: Take the numb out of numbers and otherwise help readers understand new, difficult or complicated information through metaphor

• Cut Through the Clutter: Make everything you write easier to read and understand

• Start Making Sense: Get the gobbledygook, businessese, technobabble, jargon and other gibberish out of your copy

• Overcome Information Overload: Your audience is drowning in data. Here’s how to reach reluctant readers

• Anatomy of a Press Release, Pitch and E-mailed Release: How to create media materials that are among the 3 percent to 45 percent that actually get the word out

• Block Busters:  More than two dozen ways to break through writer's block and get words on paper — now

• Get Good at Getting the Goods: How to gather the information you need to write copy that grabs and keeps reader attention

• Great Little Guide to Good Grammar: NOT your high-school grammar book, by Neita Geilker, Ph.D. and "Grammar Guru"

Serious about developing your skills? Get Ann’s Power Pack and save!